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A display of some of my most important engagements at the moment…
Design for behavior change
In one of my early blog entries (“Small car? Half priced parking!”) I talked about finding the right incentive to change people’s behavior. The case was cheaper parking for smaller cars. Now, it seems, there’s an emerging field called ‘design for behavior change’. This field touches upon the exact same thing: finding the right incentives…
Continue Reading →Eight quick social media tips
I stumbled upon this great video by Lewis Howes that – in all its snappiness (5:48) – has eight excellent tips to help you get started doing self promotion/personal branding using social media…and I assume the tips work equally well if you’re promoting your company and/or concepts. The video is almost a year old but…
Continue Reading →The importance of gut feeling
I was reading this very inspiring article at Harvard Business Review the other day (I actually instantly bought the book as well…one more for the shelf…). In the article Roberto Verganti talks about user-centered-innovation and how he disagrees with the approach. After working with six sigma a couple of years in my previous job, I…
Continue Reading →From the Twittersphere
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