Parallel Entrepreneurship, Year 2

This is my second year doing parallel entrepreneurship, and I thought it fitting to reflect upon the last year or so. Last year was my first year as a parallel entrepreneur – or at least my first year after I realised that I was a parallel entrepreneur. In 2013 I played an active part in the following…

Being a parallel entrepreneur

It has become apparent to me, that I’m a parallel entrepreneur. Instead of starting one business at a time like serial entrepreneurs, I’m starting several businesses at the same time, in parallel. Currently I’m engaged in five different ventures at the same time, and I literally divide my work week by them: one day for each…

The introduction of technology

Did you ever notice how technology has its way of keeping itself to certain product categories while others seem to lack it completely? You might, for example, stumble upon a technology that has been widely used for years in a certain industrial sector, but has never been used in a consumer product…until one day, a…

Knowing what to do

Where does it come from, the feeling of knowing what the right thing is to do? When you’re presented with various choices, what do you choose? On which criteria? Based on what expected outcome? I often find myself struggling to choose right instead of wrong, and I’ve found a great “tool” that helps me in…

Design for behavior change

In one of my early blog entries (“Small car? Half priced parking!”) I talked about finding the right incentive to change people’s behavior. The case was cheaper parking for smaller cars. Now, it seems, there’s an emerging field called ‘design for behavior change’. This field touches upon the exact same thing: finding the right incentives…

Eight quick social media tips

I stumbled upon this great video by Lewis Howes that – in all its snappiness (5:48) – has eight excellent tips to help you get started doing self promotion/personal branding using social media…and I assume the tips work equally well if you’re promoting your company and/or concepts. The video is almost a year old but…